The Best Ways To Go EVERGREEN with DESTINI COPP
I love how versatile evergreen emails can be because there’s more to them than sales sequences and countdown timers, and that’s what I’m chatting with Destini Copp about in this episode.
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Email Marketing KPIs and ENGAGEMENT METRICS That Actually Matter… and Why
What data and metrics do you want to track in your email marketing, and when or how would you ever use these analytic insights to optimize your results? We’re talking about it in this episode, you can read the transcript or pick up my new book.
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Is Your EMAIL MARKETING COMPLIANT to International Laws like GDPR, CAN-SPAM and Anti-Spam Legislation?
This is a transcript from episode 60 of the OMGrowth podcast I’m Lanie Lamarre and right now, I have a problematic relationship with dill pickle sunflower seeds. I’m not sure how I’m going to kick this new habit but hopefully it’ll be as easy as being legally compliant to international law with the emails you’re […]
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Tracking What Matters in GROUP PROGRAMS and MEMBERSHIPS with MELODY JOHNSON, The Course Consultant
The more succcessful your group program or membership is, the more complex it is to sustain. So how do you know what numbers, goals and targets you should aim for? Melody Johnson, The Course Consultant, breaks down all the major data points you want to track, sustain and improve on to run your own successful program.
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What Your OPTIMIZATION STRATEGY In Action Looks Like
You had a goal that you didn’t hit… so how do you figure out what to optimize to make sure that you DO hit that goal next time? Let’s walk-through an example of a webinar whose results you weren’t satisfied by and get strategic about what you would have to change to better align yourself to your target next time.