Forecast, plan and visualize – literally, see! – the business you’re working so hard towards
If you’ve every wondered about business and marketing automations for your online business, this is a good place to start (especially if you’re an Airtable fan like Ashley from @dothedamnthing_ and I are).
It isn’t enough to establish a goal: you need to also identify the milestones and key performance indicators you’re using as a measure of your success and expectations, and you need to give your goals a schedule by using either a Calendar, a Timeline or a Gantt Chart. Learn more about how you can use these and how tools like Airtable make it easy for you to visualize when and how your goals will be achieved.
There are things you can forecast in your online business that don’t require you to have numbers, data or Google Analytics. Learn more on using feedback and qualitative data to better inform your next campaign planning session or content strategy.
Launching is hard and stressful enough, but when you know your numbers, it can relieve a lot of the pressure and overwhelm. This is my conversation with Shaundra Howard as to what you should focus on when launching your digital product or service, and which conversion rates you want to know in order to improve your next launch results.
This behind-the-scenes look will dive into some “out-of-the-box” strategies I tried when I hosted a summit last fall, the first edition of the OMGrowth Live event. Learn more on some of the key conversion rates I had with my virtual event, what I would do again and what I would do differently to improve my attendee sign-ups and the sales of my All-Access Pass.
