Forecast, plan and visualize – literally, see! – the business you’re working so hard towards
This is a transcript of episode 73 of the Let’s Get Data-Driven Podcast I’m Lanie Lamarre and on today’s episode, I’m talking about how I split-test a sales page and what my results were so that you can hopefully use and apply this with your own optimization strategies. Back in February, I once again participated […]
This is a transcript of episode 72 of the Let’s Get Data-Driven Podcast I’m Lanie Lamarre and we’re kicking it today with another Office Hours question where Ashley wanted to know: “Can having Google Analytics installed on my site increase my Google ad cost?”. and we’re gonna answer her because that’s how Office Hours roll, […]
This is a transcript of episode 70 of the Let’s Get Data-Driven Podcast I’m Lanie Lamarre and I’ve developed this weird habit as a digital marketer where I choose to see people as human being – risqué, I know! – and it’s even more controversial because I’ve positioned myself as an analytics and data person, […]
This is our inaugural Office Hours episode – this is where I take questions that were asked in the membership and share them with you – and today, we’ll talk about link shorteners: when to use them, best practices for using them and how to track them. Daniel says: I understand how to use the […]
What we agree to in the Terms & Conditions isn’t always clear, and after I did my own research on what TikTok was doing with our personal information, I decided to delete and uninstall the app. Click to learn more as to why I made that choice about the most popular social media platform today.
