Forecast, plan and visualize – literally, see! – the business you’re working so hard towards
Whether it isn’t enough eyes on your offer, not enough click-throughs on your emails, or not enough sales from your sales page, these are some of the most common problems digital marketers encounter, why they’re happening and how to fix them.
If you aren’t seeing the results you’re looking for from the traffic coming to your website, this episode will show you some of the questions you can start asking yourself to change that.
There’s a much better way of describing and visualizing your client journey than “the sales funnel” fallacy that is constantly promoted to us. In this episode, we’ll cover some more appropriate language we can use to describe the types of relationships we’re building and behaviors we’re promoting with our audience.
I’m in a polyamorous relationship with 2 different privacy-compliant analytics software I’m currently using and in this episode, I’ll tell you why they’re both so great that I couldn’t bring myself to pick between Fathom Analytics and Plausible Analytics.
Courts across Europe have made the verdict that the use of Google Analytics tracking is illegal and with all the other problems I see with the platform, I uninstalled it from my website and in this post, I’m sharing why you may want to follow my lead.
