Forecast, plan and visualize – literally, see! – the business you’re working so hard towards
Conversion Rate Optimization – commonly known as CRO – is all about increasing your website traffic conversion to sales. The best way to do that is to improve your call-to-action with button, copywriting, colors and words. Head over to learn more and get some more examples of good CTAs.
If you’re looking to take a more data-driven approach to forecasting your sales trends and planning your website traffic, head over to the blog or podcast to hear all about the methods, dashboards, and content you can do that with.
Data-driven decision-making with your campaigns and marketing is as much about mindset as it is about analytics and metrics. Head over to learn more on getting driven by data with your content and strategy.
One of the top questions I get asked is “what is a good conversion rate?” and the answer… well, it has nothing to do with industry standards. Head over to learn about increasing, improving, and optimizing your sales conversion rates.
To read Google Analytics as a beginner is intimidating… until now! I break down the ABCs for getting driven by data when it comes to your brand awareness, email list building and sales conversion campaigns and strategies.
